Bonaire coverage on CNN.com
July 31, 2023
Bonaire is proud to announce that the island was featured on CNN.com. The story shared all the highlights of Bonaire’s hidden gems. This publication is part of Tourism Corporation Bonaire’s PR efforts.
The article titled, Bonaire: Why so many visitors want to move to this secret island was featured on July 25th, 2023 on CNN.com and was written by Danielle Braff. Danielle joined a press trip group hosted by Tourism Corporation Bonaire in partnership with Diamond PR back in April 2023 and wrote this piece showcasing everything from diving, Delfins Beach Resort, Washington Slagbaai National Park, the donkeys, flamingo sanctuary, and much more. This article walks reader’s through why Bonaire is one to be discovered and explored.
The article has an online website reach of 7,946,319 and followed by an individual post on CNN’s official Instagram account with over 19 million followers.
Tourism Corporation Bonaire in collaboration with its PR agency Diamond PR host different press trip groups throughout the year and invite different freelancers, influencers, journalists and bloggers to the island. The goal of these visits is for them to write about their experience on the island, this will give potential visitors a feeling of what they can expect when they do visit the island and provide past visitors with an update of what has been happening. These vary from articles to blog posts and/or posts on social media channels. This gives Bonaire great exposure on some of the most known media outlets.